Having an Email newsletter is still one of the best online marketing tools, but starting February 2024, email authentication will be a requirement if you’re sending to Gmail and Yahoo Mail customers. If you’re not familiar with it, Email authentication is a process of verifying the identity of an email sender. If you have your own domain name – like apricitymarketing.com and your own email address (like mary-frances@apricitywebsolutions.com) you will want to send email that