Is Your Website Pulling Its Weight?

Too often, websites are treated like digital business cards: basic info, a contact form, and maybe a few outdated blog posts. But for something that requires real time and money to maintain, shouldn’t your website do more?

At Apricity, we help businesses move beyond the bare minimum. A modern site can streamline operations, reduce admin burden, and support your growth. Here are just a few ways your website might be underperforming:

  • Missed Revenue Opportunities
    You don’t need to sell products to benefit from e-commerce functionality. We’ve helped clients use their sites for invoicing, estimate delivery, and taking payments directly—integrating tools like Square and PayPal to make it seamless.
  • Manual Scheduling Chaos
    Back-and-forth emails to find meeting times? A better option: integrating a smart scheduling tool like Calendly or OnceHub. We’ve set up systems that not only book appointments but also ask pre-meeting questions to vet leads or prep your team.
  • Underused Data Collection
    From basic contact forms to robust intake surveys, your site can collect the info you need. Whether it’s a simple Gravity Form or a Salesforce integration, we help businesses gather, route, and act on customer data intelligently.
  • No Secure Client or Team Portal
    Need to share resources with staff or members? We can build password-protected areas with everything from internal forms to exclusive content, without overcomplicating your site.
  • Customer Engagement Gaps
    Live chat can be a game-changer for service-based businesses. It’s easier than ever to add, and we’ll help you set it up so messages land exactly where you need them: your inbox or your phone.
  • Lack of Inclusive Access
    Accessibility isn’t optional. We implement real solutions—not quick fixes—to make your site usable for more people. Need multilingual support? We’ve done that too.

Your website isn’t just a brochure—it’s a tool. Let’s make sure it’s working for you.

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