Is Your Website Pulling Its Weight?
Too often, websites are treated like digital business cards: basic info, a contact form, and maybe a few outdated blog posts. But for something that requires real time and money to maintain, shouldn’t your website do more? At Apricity, we help businesses move beyond the bare minimum. A modern site can streamline operations, reduce admin […]
Client Case Study: Transforming Northern Will County Special Recreation District’s Digital Presence
Client Overview The Northern Will County Special Recreation District (NWCSRA) in Illinois was formed by merging several organizations dedicated to providing recreational opportunities for individuals with disabilities. As part of their evolution, NWCSRA recognized the need for a cohesive brand identity and an engaging online presence that reflected their expanded mission. To achieve this, they […]
Transforming Blazen Illuminations’ Digital Landscape: A Case Study in Innovation and Engagement
Client Overview Founded in 1998, Blazen Illuminations is a family-owned experiential creative services company renowned for integrating cutting-edge lighting and multimedia technology with theatrical techniques and immersive storytelling. With a focus on cinematic vision, problem-solving engineering, and event management, Blazen produces award-winning, integrated event productions. Their patented media technology positions them as a single-source production […]
Domain Verification for Your Newsletter
Having an Email newsletter is still one of the best online marketing tools, but starting February 2024, email authentication will be a requirement if you’re sending to Gmail and Yahoo Mail customers. If you’re not familiar with it, Email authentication is a process of verifying the identity of an email sender. If you have your […]
Common Elementor Update Issues
Elementor is my favorite Editor – I really enjoy all of the available templates and flexibility to alter those templates. HOWEVER…. Every once in a while when your Elementor updates, you can visit your website and see this: Just for comparison, the site normally looks like this: It’s a fairly upsetting problem, but with […]
Tips for creating an ADA accessible website
Over the last year, there have been numerous lawsuits regarding lack of accessibility of websites. In working with my clients, it’s apparent that this is an evolving area that will become more and more necessary for business owners as well as public entities like government and educational institutions to address. According to an article in […]